Privacy Policy

This Privacy Policy is effective as of April, 2012 (“Effective Date”).

The Privacy Policy applies to personal information that may be collected when you interact (a) with DAYS Books (b) DAYS Books website. Protecting the privacy and security of your personal information is a priority at DAYS Books, and we believe that a single, comprehensive privacy policy that is straightforward and clear is in the best interests of our customers and our business. As of the Effective Date this Privacy Policy covers the following: DAYS Books and Daysbookstore.com.

By doing business with or interacting with DAYS Books in the manner described in this Privacy Policy at any time on or after the Effective Date, you are accepting the practices described in this Privacy Policy and you expressly consent to the application of this Privacy Policy to the collection, storage, use and disclosure of all your personal information as described.

DAYS Books reserves the right to modify or amend this Privacy Policy at any time, but you can be assured that, should it be necessary to do so, we will always do so in accordance with the DAYS Books Privacy Principles of Clarity, Security and Integrity.

1. What is the personal information that we collect?

Personal information is your name in combination with other information that we collect about you. For example, personal information can include your name in combination with your e-mail address, billing address, postal address or phone number.

2. Why do we collect personal information?

We collect your personal information in an effort to provide you with a superior customer experience and, as necessary, to administer our business. It allows us to provide you with easy access to our products and services, with a particular focus on the items and programs that may be of most interest to you. For more information as to why we collect personal information, please see the section below entitled: “How do we use your personal information?”

Your personal information also allows us to communicate with you about special offers, promotions, and other marketing programs and news that may be of interest to you.

3. How do we collect your personal information?

(a). Information that you provide to us

As a general matter, you can browse in our store and on our website without submitting your personal information to us. However, there are a number of circumstances in which you may need to provide us with your personal information. The most common of these circumstances include:

• Placing an order
• Creating an online account
• Submitting a customer review, a list, or other user-created content
• Posting a blog, or participating in an online interactive community
• Contacting customer service
• Using specific features of your Device, such as uploading information from a social network
• For your convenience, we have provided a summary description of each of these circumstances below.

Placing an order

When you place an order in our store or place an order online without an account, you may need to submit personal information to us.

Creating an online account

You can create a password-protected daysbookstore.com account to complete your online order. You can also create a password-protected SparkNotes.com or ecosystemlife.com account. To create any of these accounts, we will ask you to provide us with personal information.

Submitting a customer review, a list, or other user-created content

You may choose to submit an online customer review. Because any information you choose to post with your customer review will be available on the Internet, we can make no assurances that others will not use, or misuse, that information.

Posting a blog, or participating in an online interactive community

You may choose to submit or post information as part of a blog or online interactive community. Because any information you choose to post will be available on the internet, we can make no assurance that others will not use, or misuse that information.

Contacting customer service

When you contact customer service, we may ask you to provide, or confirm, personal information so that we can better serve you.

Using specific features of your Device, such as uploading information from a social network

Your Device may provide you with the ability to enter (either directly, or by authorizing DAYS Books to download the information from a third party such as a social networking website) your information such as your contacts.

(b) Information automatically collected

There are circumstances in which we automatically receive and collect information from you. The most common sources of this information include:

• Cookies
•  Pixel tags or clear Graphics Interchange Format files, known as GIFs
•  Your Device
•  Occasionally from business partners, contractors, shared databases, and other third parties
•  For your convenience, we have provided a summary description of each of these circumstances below.

Information automatically collected when you visit our websites

When you visit our website, we automatically record information that your browser sends whenever you visit a website. For example, we may receive and collect: the name of the domain and host from which you access the Internet; the Internet Protocol (IP) address of the computer you are using; the date and time you access our websites; and the Internet address of the website from which you linked directly to our sites. We use this information to monitor the usage of our website and as necessary for our business. This information does not include personal information.

Information collected using cookies

Like many online sites (and retailers), we use cookies to recognize you as you use or return to our website. This is done so that we can personalize and enhance your browsing experience. “Cookies” are small files that we place on your computer’s hard drive to collect information about your activities on our website. Cookies help us to: (1) speed navigation, keep track of items in your browsing/shopping cart and provide you with content that is tailored to you; (2) remember information you gave us so that you don’t have to reenter it; (3) determine the effectiveness of some of our marketing efforts and communications; and (4) monitor the total number of visitors, pages viewed, and the total number of banners displayed.

Browsers are typically set to create cookies automatically. You can choose to have your browser notify you when cookies are being written to your computer or accessed, or you can disable cookies entirely. If you disable cookies, however, you will not be able to place items in a DAYS Books browsing/shopping cart, and therefore you will not be able to place an order with us online. Also, by not using cookies, some DAYS Books website features and services may not function properly.

Site Analytics: We work with a third-party service provider to help us better understand how you use our Daysbookstore.com website. This third-party service provider will place cookies on your computer to collect information. The information this third-party service provider collects will tell us things like which search engine referred you to our website, how you navigated around our website, what you purchased and what traffic is driven by banner ads and emails. This information will help us to better serve you and provide you with more personalized information and product offerings. We do not allow this third-party service provider to collect your credit card information, e-mail address or password information. This third-party service provider may only use your personal information to perform services for us. This third-party service provider is contractually required to maintain all of the information it collects and analyzes for us securely and in confidence. This third-party service provider may not share your personal information with anyone else, or use it for any other purpose, except on an aggregate, non-personal basis. For more information.

Please note that this third-party service provider collects data on our DAYS Books website using first-party data collection. As a result, blocking cookies from third-party domains will not block these first-party cookies. As a visitor to Daysbookstore.com, you may choose to opt-out of this third party’s analysis of your browsing and purchasing behavior on our websites.

What other information about Daysbookstore.com Privacy Policy would I want to know?

DAYS Books does not knowingly collect personal information from children

Our products and services are marketed for and directed towards purchase by adults or with the consent of adults. Individuals under the age of 18 (“Minors”) are not permitted to use DAYS Books website without the supervision of a parent or legal guardian. Furthermore, we do not knowingly collect or solicit personal information from children under the age of 13 or knowingly allow such persons to register for an online account or to post personal information on our website. Should we learn that someone under the age of 13 has provided any personal information to or on DAYS Books website, we will remove that information as soon as possible.

Third Party Websites and Web-Tracking

We may partner with third party distributors of advertisements to deliver advertisements about our products and services when you visit other websites across the Internet. These distributors of advertisements may place or access cookies on your computer which help us provide you with advertisements that are customized to your particular product preferences and improve the effectiveness of our marketing efforts.

Whenever you click on links and banners on Daysbookstore.com website that take you to a third party website, you will be subject to the third party’s privacy policies, not Daysbookstore.com’s. This Privacy Policy applies solely to information collected by DAYS Books.